Munich — Funds advised by Equistone Partners Europe (“Equistone”) are selling their majority stake in Oikos Group, a leading European provider of prefabricated houses headquartered in Schlüchtern, Hesse. The buyer of the group is West Street Capital Partners VIII, a fund managed by Goldman Sachs.
Equistone had acquired the group of companies — consisting of the Bien-Zenker, Hanse Haus and Living Haus brands — at the beginning of 2018 and targeted the group’s growth strategy as well as the areas of digitalization and operational excellence. The parties have agreed not to disclose the purchase price or further details of the transaction. The sale is still subject to the usual approval by the relevant authorities.
The Oikos Group is one of the leading B2C providers of single-family and two-family homes with a focus on creating future-proof and sustainable living space and combines the Bien-Zenker, Hanse Haus and Living Haus brands under one roof. Thanks to its multi-brand strategy, the Group has an excellent positioning in the market for prefabricated houses and is able to serve a wide variety of customer groups with future-oriented construction methods and individual living concepts: From shell construction to ready-to-occupy living solutions, Oikos offers its customers houses at all stages of production as well as the highest quality and sustainability standards. The group, which is particularly active in the core markets of Germany, Austria, the UK and Switzerland, currently employs around 1,300 people and increased its sales to more than 400 million euros in 2020.
Bien-Zenker, founded in 1906, has established itself as one of the market leaders and best-known manufacturers of prefabricated houses in Germany and is also one of the pioneers in prefabricated energy-saving houses. Headquartered in Schlüchtern, Hesse, the company has a nationwide sales network throughout Germany and has positioned itself strongly with its innovative prefabricated house solutions, particularly in the mid-price segment. With the launch of the independent Living Haus brand in 2015, the company expanded its range of products to include the quality-conscious but more price-sensitive prefabricated house concept.
Hanse Haus, based in Oberleichtersbach in Lower Franconia, is one of the pioneers in Germany in the construction of turnkey prefabricated houses. Since its founding in 1929, the company has evolved from a carpenter’s business into a full-service provider of high-quality living solutions, serving primarily the mid-range and higher price segments with its product portfolio.
Equistone acquired majority stakes in Bien-Zenker and Hanse Haus in January 2018. By establishing a best-practice approach between the companies, a group with a shared vision was created. In recent years, Equistone has successfully supported the growth of the various brands under the Oikos Group umbrella, not least by continuously strengthening operational excellence and expanding digitalization, particularly in the areas of sales and customer journey.
Stefan Maser, Partner at Equistone, says: “In the past years, Oikos Group has developed excellently. The initiatives driven together with the management have strengthened the company sustainably. As a result, Oikos has succeeded in further expanding its market-leading position vis-à-vis competitors and also in further increasing sales.”
Marco Hammer, CEO of Oikos Group, adds: “Together with Equistone, we have been able to strengthen our leading position across Europe, targeting key areas such as digitalization as well as the expansion of our competencies in ESG and a sustainable marketing strategy. We look forward to continuing this successful growth path with Goldman Sachs in the future.
“With a strong and innovative product and brand portfolio, Oikos has successfully established itself as a leading European manufacturer of prefabricated houses. We are excited to invest in the future of sustainable home building with Oikos and to support Oikos’ growth ambitions,” added Mike Ebeling, Managing Director of Goldman Sachs. “We are impressed with the high quality and leadership of the Oikos management team, led by Marco Hammer, and are very excited about our joint partnership.”
Stefan Maser, David Zahnd and Tanja Berg are responsible for the transaction on the part of Equistone.
Equistone was advised on the transaction by Alantra (M&A and Debt), Boston Consulting Group (Commercial), Ernst & Young (Financial + Tax), Latham & Watkins (Legal) and ERM (Environmental).
West Street Capital Partners VIII, a fund managed by Goldman Sachs, was advised on the transaction by Goldman Sachs Investment Banking Division (M&A), Roland Berger (Commercial), Deloitte (Financial), Ernst & Young (Tax), Freshfields Bruckhaus Deringer (Legal), Allen & Overy (Legal Debt), Herter & Co (Debt), ERM (Environmental), Aon (Insurance) and Arup and CBRE (Technical) advised.
About Equistone Partners Europe
Equistone Partners Europe is one of the most active European equity investors with a team of more than 40 investment specialists in seven offices in Germany, Switzerland, the Netherlands, France and the UK. Equistone primarily invests in established medium-sized companies with a good market position, above-average growth potential and an enterprise value of between EUR 50 and 500 million. Since its foundation, equity has been invested in around 160 transactions in the DACH region and the Netherlands, mainly mid-market buy-outs. The portfolio currently comprises over 40 companies across Europe, including around 20 active holdings in Germany, Switzerland and the Netherlands. Equistone is currently investing from its sixth fund, which closed in March 2018 with €2.8 billion.
For more information, visit www.equistonepe.de.
About Oikos Group
For more information, visit www.oikos-group.de.