Hamburg — Baufi24 acquires the fintech company LoanLink. LoanLink GmbH, known for its CRM platform FinLink, will be integrated into the Baufi24 Group as a subsidiary in the course of this M&A transaction. The parties involved have agreed not to disclose further details of the deal. Through the acquisition, Baufi24, a mortgage broker that operates primarily locally, is expanding its digital customer advisory services and strengthening its position in the market. The merger with Baufi24 was primarily advised on legal and tax matters from the Hamburg office by a team led by partner Dr. Jörn Wöbke (photo).
Baufi24
The construction financing broker Baufi24 offers those interested in loans extensive information on the subject of real estate financing and compares the offers of over 450 providers. Founded in 2006, the company is now the point of contact for over 3 million prospective customers each year. The advisors in the branches throughout Germany support future homeowners on their way to owning their own home and develop the financing strategy for them.
LoanLink
LoanLink is a Berlin-based fintech company that is particularly present on the market through its core product FinLink, a CRM platform for financial service providers. The software solution was launched in 2019 in the form of a platform and enables financial intermediaries to digitize their day-to-day work. LoanLink GmbH was founded in August 2017 by Başar Canıperk and Gernot Schusser.
Consultant LoanLink: SMP
Dr. Jörn Wöbke (Lead) (Corporate), Partner
Dr. Stephan Bank (Lead) (Corporate), Partner
Dr. Malte Bergmann (Taxes), Partner
Dr. Dennis Rasch (Corporate), Associate
A team led by SMP partner Stephan Bank has been assisting LoanLink in all legal matters since its angel financing round.
About SMP
SMP is a specialist tax and commercial law firm operating in the core areas of corporate, funds, litigation, tax and transactions. SMP attorneys and tax advisors represent a wide variety of clients. These include emerging technology companies and family-run medium-sized enterprises as well as corporations and private equity/venture capital funds. Since its foundation in 2017, SMP has become one of the leading addresses for venture capital, private equity and fund structuring in Germany. The firm and its partners have been recognized nationally and internationally by JUVE, Best Lawyers, Legal 500, Focus, and Chambers and Partners. Today, SMP employs over 50 experienced lawyers and tax advisors in three offices in Berlin, Hamburg and Cologne. www.smp.law